Amazon announces Prime Day 2025 dates and big change to the sale

Prime Day 2025 is coming soon, with a surprise being an extension of the sale. But if you're in the market for a new Apple device now, there are plenty of discounts in effect offering up to $400 off.

It's official — Amazon Prime Day 2025 will kick off on July 8. But a change has been added to the mix, with the mega shopping event running for four days instead of two.

Get early Prime Day deals

And even though Prime Day is still three weeks away, you can shop steep discounts on Apple products and complementary electronics, including hubs, home security cameras, and more.

Amazon's official Prime Day page houses many of the deals, with Apple-specific sales available in our Price Guides. We've also rounded up a selection of top offers below:

Amazon's best early Prime Day deals at a glance

• AirTag 4-pack: $74.99 ($25 off)
• Apple Watch Series 10 (42mm Aluminum Case, GPS): $299 ($100 off)
• AirPods 4 without ANC: $99 ($30 off)
• Beats Studio Pro Over-ear Headphones: $179.95 (49% off)
• Mac mini M4 (10C CPU, 10C GPU, 16GB, 256GB): $499 ($100 off)
• 11" iPad Air M2 (512GB, Wi-Fi + Cellular, Space Gray): $699 ($350 off)
• 13" MacBook Air M4 (16GB, 256GB): $849 ($150 off)
• 15" MacBook Air M4 (16GB, 256GB): $1,049 ($150 off)
• 14" MacBook Pro M4 (10C CPU, 10C GPU, 16GB, 512GB): $1,429 ($170 off)
• 16" MacBook pro M4 Max (16C CPU, 40C GPU, 48GB, 1TB): $3,599 ($400 off)